Mark Crosling, Author at Strategic Content

Increase Your Ratings and Reviews on iTunes Without Being Sleazy

You can increase your Ratings and Reviews to rank higher in iTunes by using the Pay-It-Forward strategy. It works brilliantly because other podcasters have the same objective.

Sending a message with a screenshot to the person whose podcast you’ve just reviewed and asking them to review your podcast is key. It not only demonstrates proof, but it’s likely to be reciprocated.

The Pay-It-Forward principle is an actionable strategy you can implement today to dramatically increase your Ratings and Reviews. The result is a higher ranking in iTunes.

How to Dominate iTunes with New and Noteworthy

Everything for your podcast starts at the 8 weeks of New and Noteworthy. It’s during this period that you have to work and push very hard to get ratings, reviews, downloads, and subscribers. You also need to be consistent in doing so during the 8 weeks.

With that goal in mind, your podcast will build a base, develop momentum, and start to rank well in its categories. If you’re in the top 16 for your category, your podcast is being seen by the tens of millions of people on iTunes.

New and Noteworthy is a means to an end to gain that momentum to get ranked in the top spots.

How to Leave a Rating and Review on iTunes for Podcasts

This article gives you a step-by-step guide on how to leave a Rating and Review on iTunes.

For any podcast, particularly when just starting, a Rating and Review on iTunes is extremely important for two reasons. Firstly it helps increase the podcasts ranking in iTunes, and secondly, it provides social proof.

How a Struggling Business Can Create Content to Skyrocket Sales

Bill’s proud of the fine cheese his family has made for the last three generations. His cows are milked twice a day to produce cheese that’s sold locally. But sales are dismal and there seemed no hope for 4th generation succession.

A story of how a struggling business was able to dramatically increase sales with a well-executed content marketing strategy. Exceptional content, that’s informative and educational, is the cornerstone that transforms this business and increases sales.

Parts of this story are factual.