Convert your Potential Customers into Buyers
That’s what I do
They’ve come a long way to find what you offer.
They’re close, but not yet buyers. Now you need to convert them with persuasive sales pages, landing pages, and high converting email sequences.
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Content Marketing
A process that takes your prospective customer from maybe not even knowing you, through to wanting to buy from you.
That’s extremely powerful and achieved with well-purposed engaging content. It can be in any format such as articles, blogs, a podcast series, and webinars.
It’s shared through social media, is found in search and eventually drives your prospective customer back to your website to take the desired action you want, like buying something.
Social Media
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Podcasting
Podcasting is audio content that utilizes the theater of the mind. Importantly, a person’s imagination is more powerful than anything visual.
Podcasting is the fastest way I’ve found to build an audience that knows, likes and trusts you. Your audience can hear your tone, your authenticity, and your empathy. Unlike any other form of content, it’s on demand and convenient.
Audio that’s consumed at your leisure, even whilst you’re doing other activities like driving a car. Furthermore, podcasts create valuable content that can be re-purposed into other formats such as blogs.